---
title: SORTING WHEAT FROM CHAFF - MEASURING REAL ROI IN OR OPTIMIZATION
description: Understand how to measure true ROI for and utilize operating room utilization data in hospitals and Surgery Centers to increase OR financial performance.
image: https://blog.copienthealth.com/hubfs/blog-4-sortingwheatfromchaff.jpg
---

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# SORTING WHEAT FROM CHAFF - MEASURING REAL ROI IN OR OPTIMIZATION

![Michael Burke](https://blog.copienthealth.com/hs-fs/hubfs/Mike.jpg?width=45&name=Mike.jpg) 

[Michael Burke](https://blog.copienthealth.com/blog/author/michael-burke)

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![Copient Health- MEASURING REAL ROI IN OR OPTIMIZATION](https://blog.copienthealth.com/hubfs/blog-4-sortingwheatfromchaff.jpg)

##### **INTRODUCTION**

With the financial pressures most hospitals have recently experienced, you’ve likely considered different approaches to increase case volume and operational efficiency in your OR. In that consideration, you’ve probably encountered a variety of claims related to either cost savings or increased revenue from internal project teams, consultants, and software vendors. These success metrics can be misleading in different ways:

- the success metric can be poorly correlated with actual financial impact (e.g., efforts to improve on-time starts or turnover time).
- the impact can be challenging to measure (e.g., earlier release of unused block time).
- success may be driven by factors external to the improvement effort (e.g., some utilization increases).
- vendor-reported gains may fail to consider gains that would have been achieved by your staff’s own efforts.
- the units used to report success may overstate the outcome (e.g., using revenue gain rather than contribution margin).

 

How can you account for these possible sources of error when considering improvement efforts?   
We cover each of these in detail in a recently published [white paper](https://blog.copienthealth.com/hubfs/Copient_WhitePaper-WHEAT-FROM-CHAFF.pdf).   The goal is to help you separate genuine gains from [vanity metrics](https://www.tableau.com/learn/articles/vanity-metrics#:~:text=What%20are%20vanity%20metrics%3F,way%20that%20informs%20future%20strategies.), pointing you in the direction of real OR optimization ROI.

Download the full white paper here:

<https://blog.copienthealth.com/hubfs/Copient_WhitePaper-WHEAT-FROM-CHAFF.pdf>

To continue the conversation, drop us a line at [talk@copienthealth.com](mailto:talk@copienthealth.com).

![Michael Burke](https://blog.copienthealth.com/hs-fs/hubfs/Mike.jpg?width=150&name=Mike.jpg)

#### Michael Burke

[Follow me on LinkedIn](https://www.linkedin.com/in/burke-michael/)

A serial entrepreneur and investor in the healthcare technology space, Mike has over 20 years of experience founding and growing healthcare technology companies. He is currently a co-founder of Copient Health, a startup in the Operating Room optimization space. He serves as a mentor for aspiring entrepreneurs at Georgia Tech’s Advanced Technology Development Center (ATDC) and at the Atlanta Tech Village. Mike and his wife Tracy have three daughters and are both avid cyclists.

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